Site knowledge
Entity map
This page lists the entities this site covers. Each one names the page it comes from. The same index is published as entitymap.json for agents and answer engines.
Abracadabra AI
Organization
Abracadabra AI, at abra-ca-dabra.app, is a studio that designs, builds and runs custom software and AI tools around how a business already works. It makes Schema, the LLM Leverage course and HQ, its client workspace.
- INCLUDES AI assistants that actually get things done
- INCLUDES Instant answers from your own documents
- INCLUDES Every AI model. One bill
- INCLUDES AI that answers your phone
- INCLUDES Put repetitive web work on autopilot
- INCLUDES Let AI run code, safely
- INCLUDES Machine learning that shows its working
- INCLUDES Connect your AI to your tools
- INCLUDES Apps built around your workflow
- INCLUDES On-brand images, video and voice, on demand
- INCLUDES Get found in AI search
- INCLUDES Research you can trust, with every source cited
- INCLUDES Schema
- INCLUDES HQ
- INCLUDES LLM Leverage
- RELATES_TO Custom software
- RELATES_TO AI agent
- RELATES_TO Answer engine
- RELATES_TO Generative engine optimization (GEO)
- RELATES_TO Search engine optimization (SEO)
We design, build and run AI-powered tools that fit your business, not the other way around.
Abracadabra AI, at abra-ca-dabra.app, is a studio that designs, builds and runs custom software and AI tools around how a business already works. It makes Schema, the LLM Leverage course and HQ, its client workspace.
AI assistants that actually get things done
Service
Your assistant keeps the conversation, follows your rules, and finishes the request in the tools you already use.
Your assistant keeps the conversation, follows your rules, and finishes the request in the tools you already use.
AI assistants that actually get things done | Abracadabra AI
Instant answers from your own documents
Service
Ask in plain language. We answer from your files, and every answer carries the page it came from.
Ask in plain language. We answer from your files, and every answer carries the page it came from.
Every AI model. One bill
Service
Each job uses the model that fits it. You get one gateway and one bill you can cap and stop.
Each job uses the model that fits it. You get one gateway and one bill you can cap and stop.
AI that answers your phone
Service
Callers hear an answer from your records. When the call needs a person, we hand it over with a note of what was already said.
Callers hear an answer from your records. When the call needs a person, we hand it over with a note of what was already said.
Put repetitive web work on autopilot
Service
The weekly browser job opens the same pages, collects the same numbers, and leaves a report you can open.
The weekly browser job opens the same pages, collects the same numbers, and leaves a report you can open.
Let AI run code, safely
Service
When your assistant needs to run a small program, it runs inside a sandbox. Time, files, and access are set before it starts.
When your assistant needs to run a small program, it runs inside a sandbox. Time, files, and access are set before it starts.
Machine learning that shows its working
Service
We design and build machine learning into your app, so your own data turns into a clear number, a fair range, and the reasons behind it.
We design and build machine learning into your app, so your own data turns into a clear number, a fair range, and the reasons behind it.
Connect your AI to your tools
Service
We build a safe MCP connector between your AI assistant and the tools you already use, with sign-in, permissions, and a yes from you before any change.
We build a safe MCP connector between your AI assistant and the tools you already use, with sign-in, permissions, and a yes from you before any change.
Apps built around your workflow
Service
We build the app around the way you already work, so the real job is the product.
We build the app around the way you already work, so the real job is the product.
On-brand images, video and voice, on demand
Service
We draft images, video, and voice from material you already have, and a named person clears each file before it goes public.
We draft images, video, and voice from material you already have, and a named person clears each file before it goes public.
On-brand images, video and voice, on demand | Abracadabra AI
Get found in AI search
Service
You decide which pages answer engines may read, and which crawlers stay out.
You decide which pages answer engines may read, and which crawlers stay out.
Research you can trust, with every source cited
Service
A research answer carries the public pages under every claim, so you can open the source and check it.
A research answer carries the public pages under every claim, so you can open the source and check it.
Schema
Product
See how easily AI search can find your site, and get the fixes to improve it.
See how easily AI search can find your site, and get the fixes to improve it.
HQ
Product
The client workspace where Abracadabra’s team and digital workers deliver your work. Review it, approve it, and schedule approved posts to your social networks.
The client workspace where Abracadabra’s team and digital workers deliver your work. Review it, approve it, and schedule approved posts to your social networks.
LLM Leverage
Course
A self-paced course for better answers from any model, with a workshop path beside it. Twelve modules, each with a quiz you pass at 75%.
A self-paced course for better answers from any model, with a workshop path beside it. Twelve modules, each with a quiz you pass at 75%.
Google Search Console
SoftwareApplication
Search Console numbers land each day at 08:30 UTC. A Monday plan becomes a card. A person approves it before any note is written.
Search Console numbers land each day at 08:30 UTC. A Monday plan becomes a card. A person approves it before any note is written.
PostHog
SoftwareApplication
PostHog stores consented page counts each day at 09:30 UTC. A held pattern can become a card. The workflow does not change the site.
PostHog stores consented page counts each day at 09:30 UTC. A held pattern can become a card. The workflow does not change the site.
Zernio
SoftwareApplication
Zernio sends approved work to the client’s own social accounts. Connect uses the network’s sign-in. A draft does not publish.
Zernio sends approved work to the client’s own social accounts. Connect uses the network’s sign-in. A draft does not publish.
Agentic AI
DefinedTerm
Agentic AI is a broad label for AI systems that can work toward a goal with limited supervision. It usually means one or more AI agents that plan steps and use tools. Sometimes several agents work together.
- RELATES_TO AI agent
- RELATES_TO Large language model (LLM)
- RELATES_TO AI readiness
Agentic AI is a broad label for AI systems that can work toward a goal with limited supervision. It usually means one or more AI agents that plan steps and use tools. Sometimes several agents work together.
AI agent
DefinedTerm
An AI agent is a program that uses an AI model to choose its own next step toward a goal, such as checking a calendar or drafting a text. It works inside limits that people set.
- RELATES_TO Agentic AI
- RELATES_TO Large language model (LLM)
- RELATES_TO Machine learning
- RELATES_TO Workflow
An AI agent is a program that uses an AI model to choose its own next step toward a goal, such as checking a calendar or drafting a text. It works inside limits that people set.
AI citation
DefinedTerm
An AI citation is a link or source name that an AI tool shows with its answer to back up what it says. Perplexity shows numbered links, and Google’s AI Overviews show links to supporting websites. Being cited is not the same as getting a click.
- RELATES_TO Answer engine
- RELATES_TO AI visibility (AI search visibility)
- RELATES_TO Answer engine optimization (AEO)
- RELATES_TO Generative engine optimization (GEO)
An AI citation is a link or source name that an AI tool shows with its answer to back up what it says. Perplexity shows numbered links, and Google’s AI Overviews show links to supporting websites. Being cited is not the same as getting a click.
AI implementation framework
DefinedTerm
An AI implementation framework is the order of work once the job already has a name. Name the job, score the data, write the process, assign a checker, then keep the work or stop it.
- RELATES_TO AI readiness framework
- RELATES_TO AI pilot
- RELATES_TO AI readiness
- RELATES_TO Workflow
An AI implementation framework is the order of work once the job already has a name. Name the job, score the data, write the process, assign a checker, then keep the work or stop it.
AI Overviews
DefinedTerm
AI Overviews are AI-written summaries Google can show in Search, with links to the pages they used. A page must be indexed and allowed to show a snippet to be one of those links.
- RELATES_TO Search engine optimization (SEO)
- RELATES_TO AI visibility (AI search visibility)
- RELATES_TO Search impressions
- RELATES_TO Answer engine
AI Overviews are AI-written summaries Google can show in Search, with links to the pages they used. A page must be indexed and allowed to show a snippet to be one of those links.
AI pilot
DefinedTerm
An AI pilot is a small trial of an AI tool on one named job. It comes before a wider rollout. It stalls when the demo works and the daily work does not.
- RELATES_TO Workflow
- RELATES_TO AI agent
- RELATES_TO AI readiness
- RELATES_TO Business process automation (BPA)
An AI pilot is a small trial of an AI tool on one named job. It comes before a wider rollout. It stalls when the demo works and the daily work does not.
AI readiness
DefinedTerm
AI readiness is how prepared a business is to put an AI tool to work and get value from it. It depends on the business more than the tool. That means its data, the way work gets done, its people and who makes decisions.
- RELATES_TO Machine learning
- RELATES_TO AI agent
- RELATES_TO Agentic AI
- RELATES_TO Readiness Check
AI readiness is how prepared a business is to put an AI tool to work and get value from it. It depends on the business more than the tool. That means its data, the way work gets done, its people and who makes decisions.
AI readiness assessment
DefinedTerm
An AI readiness assessment asks whether one business can put a new tool to work. It looks at the data, the process, the people, and the decision.
- RELATES_TO AI readiness
- RELATES_TO AI readiness framework
- RELATES_TO Readiness Check
- RELATES_TO AI-ready data
An AI readiness assessment asks whether one business can put a new tool to work. It looks at the data, the process, the people, and the decision.
AI readiness framework
DefinedTerm
An AI readiness framework scores the business before you score a tool. We look at data, process, people, and the decision. Each group gets a word you can defend.
- RELATES_TO AI readiness
- RELATES_TO Readiness Check
- RELATES_TO AI-ready data
- RELATES_TO AI implementation framework
An AI readiness framework scores the business before you score a tool. We look at data, process, people, and the decision. Each group gets a word you can defend.
AI visibility (AI search visibility)
DefinedTerm
AI visibility is how often a business shows up in answers that AI tools write, and how well. It might be named, quoted or linked. There is no standard way to measure it, so each tool and report counts it in its own way.
- RELATES_TO AI citation
- RELATES_TO Answer engine
- RELATES_TO Generative engine optimization (GEO)
- RELATES_TO llms.txt
AI visibility is how often a business shows up in answers that AI tools write, and how well. It might be named, quoted or linked. There is no standard way to measure it, so each tool and report counts it in its own way.
AI-ready data
DefinedTerm
AI-ready data is one current place the facts for a job live. A system can read it. A person knows which fields look fine but are not.
- RELATES_TO AI readiness
- RELATES_TO AI readiness framework
- RELATES_TO Workflow
AI-ready data is one current place the facts for a job live. A system can read it. A person knows which fields look fine but are not.
Answer engine
DefinedTerm
An answer engine is a search tool that replies to a question with a written answer, usually with links to its sources, instead of only a list of links. Perplexity calls itself one. Google’s AI Overviews and AI Mode work in a similar way.
- RELATES_TO Answer engine optimization (AEO)
- RELATES_TO AI citation
- RELATES_TO Generative engine optimization (GEO)
- RELATES_TO Crawler (bot)
An answer engine is a search tool that replies to a question with a written answer, usually with links to its sources, instead of only a list of links. Perplexity calls itself one. Google’s AI Overviews and AI Mode work in a similar way.
Answer engine optimization (AEO)
DefinedTerm
Answer engine optimization (AEO) is the work of getting your pages used and cited when an AI tool answers a question directly. Google says it is still SEO.
- RELATES_TO Generative engine optimization (GEO)
- RELATES_TO llms.txt
- RELATES_TO Schema markup and JSON-LD
- RELATES_TO Answer engine
- RELATES_TO AI citation
Answer engine optimization (AEO) is the work of getting your pages used and cited when an AI tool answers a question directly. Google says it is still SEO.
Business process automation (BPA)
DefinedTerm
Business process automation (BPA) means using software to do the repeated steps of a business job, like sending a bill to be approved. The aim is less manual work, fewer errors and the same result each time. It can run on simple rules, workflows or AI.
- RELATES_TO Workflow
- RELATES_TO AI agent
- RELATES_TO Agentic AI
Business process automation (BPA) means using software to do the repeated steps of a business job, like sending a bill to be approved. The aim is less manual work, fewer errors and the same result each time. It can run on simple rules, workflows or AI.
Crawler (bot)
DefinedTerm
A crawler is a program that visits web pages on its own and reads them, usually for a search engine or an AI company. It is also called a robot or spider. Sites use a robots.txt file to tell crawlers which pages they may visit.
- RELATES_TO Answer engine
- RELATES_TO llms.txt
- RELATES_TO AI visibility (AI search visibility)
A crawler is a program that visits web pages on its own and reads them, usually for a search engine or an AI company. It is also called a robot or spider. Sites use a robots.txt file to tell crawlers which pages they may visit.
Custom software
DefinedTerm
Custom software is software built for one business or group of users, around how they already work. Off-the-shelf software is different: it is made for many buyers and sold as a ready product. Custom software makes sense when no ready product does the job well.
- RELATES_TO AI agent
- RELATES_TO Workflow
- RELATES_TO Business process automation (BPA)
Custom software is software built for one business or group of users, around how they already work. Off-the-shelf software is different: it is made for many buyers and sold as a ready product. Custom software makes sense when no ready product does the job well.
Generative AI
DefinedTerm
Generative AI is AI that creates new content, such as text, images, audio, video or software code, in response to a request. Large language models, which write text, are the best-known kind.
- RELATES_TO Large language model (LLM)
- RELATES_TO Machine learning
- RELATES_TO AI agent
Generative AI is AI that creates new content, such as text, images, audio, video or software code, in response to a request. Large language models, which write text, are the best-known kind.
Generative engine optimization (GEO)
DefinedTerm
Generative engine optimization (GEO) is the work of shaping web pages so AI tools that write answers are more likely to show and cite them. Examples of these tools are Google’s AI Overviews and Perplexity. Google says this work is still SEO.
- RELATES_TO Answer engine optimization (AEO)
- RELATES_TO llms.txt
- RELATES_TO Schema markup and JSON-LD
- RELATES_TO Large language model (LLM)
- RELATES_TO AI visibility (AI search visibility)
Generative engine optimization (GEO) is the work of shaping web pages so AI tools that write answers are more likely to show and cite them. Examples of these tools are Google’s AI Overviews and Perplexity. Google says this work is still SEO.
Gradient boosting
DefinedTerm
Gradient boosting is a machine learning method that builds one strong model out of many weak ones. The weak ones are usually small decision trees. Each new tree learns from the errors the model still makes.
- RELATES_TO Machine learning
Gradient boosting is a machine learning method that builds one strong model out of many weak ones. The weak ones are usually small decision trees. Each new tree learns from the errors the model still makes. It is added in a small step to shrink them.
HQ
DefinedTerm
HQ is Abracadabra’s client workspace, where our team and a crew of digital workers get your work done. Each request becomes a card with a plan. Nothing reaches your folders or your social networks until it has been reviewed and you have approved it.
- RELATES_TO AI agent
- RELATES_TO Workflow
- RELATES_TO Readiness Check
HQ is Abracadabra’s client workspace, where our team and a crew of digital workers get your work done. Each request becomes a card with a plan. Nothing reaches your folders or your social networks until it has been reviewed and you have approved it.
Large language model (LLM)
DefinedTerm
A large language model (LLM) is an AI model trained on a huge amount of text. It writes by predicting the next word, or part of a word, over and over. Google’s Gemini and OpenAI’s GPT models are examples.
- RELATES_TO AI agent
- RELATES_TO Machine learning
- RELATES_TO Generative engine optimization (GEO)
- RELATES_TO llms.txt
- RELATES_TO Generative AI
A large language model (LLM) is an AI model trained on a huge amount of text. It writes by predicting the next word, or part of a word, over and over. Google’s Gemini and OpenAI’s GPT models are examples.
llms.txt
DefinedTerm
llms.txt is a proposed file, written in Markdown, that gives AI tools a short summary of a website and links to its most useful pages. It usually sits at the site’s root, at /llms.txt. Google Search says it does not use the file.
- RELATES_TO Generative engine optimization (GEO)
- RELATES_TO Answer engine optimization (AEO)
- RELATES_TO Large language model (LLM)
- RELATES_TO Schema markup and JSON-LD
- RELATES_TO Crawler (bot)
llms.txt is a proposed file, written in Markdown, that gives AI tools a short summary of a website and links to its most useful pages. It usually sits at the site’s root, at /llms.txt. Google Search says it does not use the file.
Machine learning
DefinedTerm
Machine learning is a way to build software that learns patterns from past data. It does not rely only on rules a person wrote. The trained model can then make predictions about new data, such as next month’s orders.
- RELATES_TO Gradient boosting
- RELATES_TO Large language model (LLM)
- RELATES_TO AI readiness
Machine learning is a way to build software that learns patterns from past data. It does not rely only on rules a person wrote. The trained model can then make predictions about new data, such as next month’s orders.
Model Context Protocol (MCP)
DefinedTerm
The Model Context Protocol, or MCP, is an open standard for connecting an AI app to outside systems. One connector can reach a file, a database, or a tool.
- RELATES_TO AI agent
- RELATES_TO Custom software
- RELATES_TO Workflow
The Model Context Protocol, or MCP, is an open standard for connecting an AI app to outside systems. One connector can reach a file, a database, or a tool.
Readiness Check
DefinedTerm
The Readiness Check is our online check for a business that wants to put AI to work. It takes five to seven minutes. It scores readiness, growth and website visibility, and names the stage your business is at.
- RELATES_TO AI readiness
- RELATES_TO AI visibility (AI search visibility)
- RELATES_TO Answer engine
The Readiness Check is our online check for a business that wants to put AI to work. It takes five to seven minutes. It scores readiness, growth and website visibility, and names the stage your business is at. It gives you next steps for your business.
robots.txt
DefinedTerm
A robots.txt file sits at the root of a site and tells crawlers which URLs they may fetch. Google uses it to manage crawl traffic. It is not a lock on a page.
- RELATES_TO Crawler (bot)
- RELATES_TO llms.txt
- RELATES_TO AI Overviews
A robots.txt file sits at the root of a site and tells crawlers which URLs they may fetch. Google uses it to manage crawl traffic. It is not a lock on a page.
Schema markup and JSON-LD
DefinedTerm
Schema markup is code added to a web page that labels what the page is about, such as an article, a product or a business. The labels come from a shared list called schema.org. JSON-LD is the format Google recommends for it.
- RELATES_TO Generative engine optimization (GEO)
- RELATES_TO Answer engine optimization (AEO)
- RELATES_TO llms.txt
Schema markup is code added to a web page that labels what the page is about, such as an article, a product or a business. The labels come from a shared list called schema.org. JSON-LD is the format Google recommends for it. It is a block of code that machines read and visitors do not see.
Search engine optimization (SEO)
DefinedTerm
Search engine optimization, or SEO, helps search engines understand your pages. It also helps people find your site and decide to visit.
- RELATES_TO Generative engine optimization (GEO)
- RELATES_TO Answer engine optimization (AEO)
- RELATES_TO AI visibility (AI search visibility)
- RELATES_TO Crawler (bot)
Search engine optimization, or SEO, helps search engines understand your pages. It also helps people find your site and decide to visit.
Search impressions
DefinedTerm
A search impression is one time a person saw a link to your site on Google. It counts the view, not the click. Search Console keeps it apart from AI-feature impressions.
- RELATES_TO AI visibility (AI search visibility)
- RELATES_TO AI Overviews
- RELATES_TO Answer engine
A search impression is one time a person saw a link to your site on Google. It counts the view, not the click. Search Console keeps it apart from AI-feature impressions.
Workflow
DefinedTerm
A workflow is the set of steps that takes a piece of work from start to finish, in a set order. In AI, it also means a system where an AI model and tools follow steps written in code ahead of time. That is different from an AI agent, which picks its own next step.
- RELATES_TO AI agent
- RELATES_TO Agentic AI
- RELATES_TO Business process automation (BPA)
A workflow is the set of steps that takes a piece of work from start to finish, in a set order. In AI, it also means a system where an AI model and tools follow steps written in code ahead of time. That is different from an AI agent, which picks its own next step.